SM Lifestyle Entertainment, Inc. Creates And Innovates For The Filipino Family

SM Lifestyle Entertainment, Inc., the lifestyle and entertainment company under SM that handles brands such as Mall of Asia Arena, SM Cinema, IMAX Theatre, SM Tickets, e-PLUS Tap to Pay, and Exploreum continues to create and innovate for the Filipino Community.

Priding itself as the biggest market share holder in the Philippines for cinema and exhibition, SM Cinema continues to contribute to the enrichment of the country’s culture as host to the World Premieres Film Festival by the Film Development Council of the Philippines. From July 2 to 8, cinema goers may choose from an array of international movies that have made the top list of FDCP in SM North Edsa, SM Megamall, and SM Mall of Asia. To complement the movie watching experience, Snack Time, the sole food concession unit of SM Cinema has launched its ticket-snack combo wherein patrons may purchase their tickets and snacks in one go! 

In lieu of international films, popular movie franchise Transformers 4: the Age of Extinction will be in theatres on June 25, 2014 and what better way to see the film than to watch it in IMAX? Be immersed in crystal clear images and earth shattering surround sound with IMAX, and it will be as if you are part of the movie! In celebration of the film, limited Transformer buckets and tumblers are exclusively available at Snack Time located in SM Cinema and Walter Mart Cinemas nationwide. 

The first in South East Asia to develop an arena with corporate boxes on its third floor, the only stadium in the Philippines able to house the first ever NBA Global Game, and now also the only building showcasing the country’s largest LED Billboard created for the community, the Mall of Asia Arena aims to promote local talents in an international setting. To inspire the Filipino talent, the Mall of Asia Arena is proud to have the very talented Gary Valenciano perform onstage on August for Gary V. Arise – the Repeat. 

To bring around the Filipino spirit, Mall of Asia Arena invites all patrons to be part of the thousands that will cheer for their favourite school and come together under one stadium as it houses the NCAA and UAAP games this July. Log on to www.smtickets.com for more details.

SM Science Discovery Center relaunches as Exploreum. . As an encouragement to further develop the imagination and knowledge of the Filipinos,The Exploreum is a total immersion experience that will stimulate curiosity and inspire science and learning by creating fun and memorable activities. Through all-new interactive exhibits which will cover a wide range of topics related to life on earth and the fundamental nature of the cosmos, guests will be exposed to an eye-opening environment that will include 3D holograms, realistic wax models, virtual reality stimulations, optical illusions, detailed replicas, entertaining games, audiovisual presentations, and more. Exploreum opens in mid-July.

“SM Lifestyle Entertainment Incorporated is the lifestyle arm of SM geared to encourage entertainment and leisure as part of the Filipino’s everyday routine. It is a one stop shop inspired by and created for the patron’s ease of use, to enhance and complement the lifestyle of every Filipino,” says Edgar Tejerero, president of SMLEI. Talent, culture, spirit, and intellect, the Filipinos can do anything they set their mind to. SM Lifestyle Entertainment aims to embolden the capability of the Filipino.

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